From Content to Application: Lessons in Effective Facilitation
About fifteen years ago, we went to Johannesburg, South Africa, to certify to deliver Franklin Covey's Seven Habits of Highly Effective People. Franklin Covey is a publicly traded company founded by Dr. Stephen Covey over forty years ago. Franklin Covey route to market is through direct offices (offices managed by Franklin Covey Corporate directly) and international partners – the indirect route – through partners like us. Our firm is CEMM, and we are the exclusive licensees for selected countries in East and West Africa. In this context, we went to South Africa to learn how to operate a Franklin Covey international partner office. The Journey Begins The onboarding process included learning the business operations and how to facilitate content. For a new licensee, our first content was the Seven Habits of Highly Effective People. A content, best-selling author, Jim Collins, called “the operating system for personal and interpersonal effectiveness”. According to Jim Collins, managem...